The sE Electronics story begins withMr Siwei
Zou, a hugely talented classical musician from Shanghai who won a top
place at the Shanghai Conservatory and went on to become a highly
successful player, conductor and composer. He worked closely with the
Shanghai Opera and the Shanghai Philharmonic Orchestra as both conductor
and recording artist,with several hugely successful classical hit
recordings to his name.
In 1987 he was invited by California Sonoma
State University as a visiting Scholar to serve on the faculty. He
continued to teach counterpoint and orchestration as a faculty member in
the Music Department at the University. He also studied recording
technology under Grammy Awards nominee Professor Warren Dennis Kahn.
The sE commitment to exceptional quality can be
directly attributed to the company founder Mr. Zou, who in his
distinguished career has developed an ingrained instinct and desire for
perfection.
Wishing to bring this drive for artistic and
creative perfection to bear in a tangible way, Siwei started his own
microphone manufacturing company. Working with a team of his own top
engineers, and experts in the field of electrical engineering at
Shanghai University, Siwei designed, built and tested a whole range of
new and innovative products.
Shunning the common practise of western
manufacturers re-branding cheap Chinese microphones, Siwei designed and
built his own range of microphones which are now manufactured in his
state-of-the-art facility in Shanghai., the ultra-modern face of new
China. sE Electronics make only their own products, which means
dedication to detail in every aspect of performance and styling without
compromise.
All sE mic capsules are entirely built by hand.
Even the chassis and flight cases are built in-house. In fact when you
own an sE microphone you can be confident that every aspect of both the
mic and its accessories has had the same unrivalled level of care and
passion right throughout its design and manufacture. Even to the level
that every single microphone that leaves the facility has undergone a
personal listening test rather than simply being put through a machine -
and it shows.
Launched in Europe in 2003, sE Electronics
condenser mics are now the number one brand in the UK and the fastest
growing microphone brand in Europe. The brand, in its short history, has
already won almost every major European award possible for excellence
including the Future Publishing Readers Poll ‘Mic of the Year’
Award. Although sE is a new line to the USA in 2004, both the sE Gemini
and Icis have already won the coveted ‘Mix Certified Hit’ Award and
the range is fast finding the same unanimous acclaim and passionate
following that it has in Europe.
sE is so confident you’ll be able to really
hear the difference, that they offer a completely free loan service for
all of their products! The range includes three superbly tailored
‘pencil’ instrument mics, two large diaphragm solid-state
condensers, two incredible performance tube mics, and the world’s
first dual tube, transformerless, studio mic in the form of the
award-winning Gemini.
